With the growth in multichannel capabilities both personal and non-personal, commercial departments like yours must closely manage content and data in order to drive value. Insights into the behaviors of healthcare organizations, professionals and their patients provide crucial information for planning and decision-making. Our commercial team has the deep experience needed to help gain these insights and return value.Branded and unbranded content used across channels both personal and non-personal requires planning and investment. Content comes at a significant cost to create the strategy, design and then develop, review and approve new content. However, defining a strategy, process and operation for content reuse supported by the right technology solution will return significant value. Mitigating inefficiencies in the content development lifecycle and deploying a reuse process wrapped in the right governance model will reduce waste in terms of cost and time.
Gaining insights through analytics is crucial to commercialization of biopharmaceutical products and services. An orgnaizations ability to formulate the right operating model for advanced commercial insights across the enterprise is essential.
Paragon’s Commercial Insights experts focus on helping customers create strategies, processes, and organizations to support the content management and data needs of today’s biopharmaceutical companies.
Paragon’s Commercial Insights solutions are designed to:
We often partner with Life Sciences professionals who may be:
Our promotional materials management experts have deep experience in end to end content management and governance. They specialize in creating, managing, harvesting and protecting information assets and promotional content.
Request a free consultation with one of Paragon's leading industry advisors to discuss the best solution for your organization's unique challenges and goals.